Main Street Iowa Announces 2022 New Program Application Workshops

November 1, 2021
Main Street Iowa Announces 2022 New Program Application Workshops

Main Street Iowa’s network of 54 designated programs will grow in 2022. Application workshops will be held in late February for communities interested in becoming a designated Main Street Iowa program. Applications are due in late May. 

Communities interested in applying for the upcoming round will need to first attend one of three live virtual application workshops. Main Street Iowa encourages five to 10 local representatives attend this training to demonstrate readiness and build local awareness of the Main Street Iowa program and application process. These free, repeated virtual workshops will be held live on three different dates/times throughout late February and will require pre-registration. The workshops will provide an overview of the Main Street Approach® and Main Street Iowa program, the application, competitive designation process and strategies to complete the application. 

Designation as a Main Street Iowa program demonstrates a community’s high level of commitment to focus on downtown revitalization as a key element of a place’s economic development strategies. While the work of a Main Street program is ongoing, the first years of a new Main Street Iowa program can be an intense, challenging experience. As communities across the state consider the Main Street Iowa program as a next step in their local economic development and revitalization strategies, the two most recently selected Main Street Iowa communities (Coon Rapids and Nevada) begin to reflect on their startup phase experiences. 

“Since becoming a Main Street community in 2019, we have had so many great successes downtown and felt the momentum of community support and engagement grow. I know we would not have had any of the successes in the last two years had we not been a part of the MSI program. The MSI staff at the Iowa Downtown Resource Center funnel so much information and provide so many resources to us that we would never have been able to tap into without their support. I am so grateful for all their assistance,” said Katie Mason, Main Street Coon Rapids Executive Director. 

“The Main Street movement has drastically impacted our community for the better -- through the support offered in the form of design assistance, business market studies, education and grant opportunities. In a larger way though, the Main Street Iowa services have made our community feel a part of a bigger movement. We are no longer one lone community pushing to better itself, we are a part of a group of 54 other communities all working together to strengthen the heart of their town, and their larger communities,” said Henry T. Corbin, Main Street Nevada Executive Director.

Communities interested in learning more about the Main Street Iowa program (prior to the application workshops) are encouraged to visit Main Street Iowa and Main Street America’s websites. 

Would you like to receive direct email updates about the Main Street Iowa application process and application registration information? Subscribe to Iowa Downtown Resource newsletter via the IEDA website: https://signup.e2ma.net/signup/1709396/1706008/

Questions can be directed to Main Street Iowa State Coordinator, Michael Wagler (Michael.Wagler@iowaeda.com or 515.348.6184).
 
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